Do you produce Spanish language UGC for El Paso brands?
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Yes. We cast Spanish speaking and bilingual creators and write scripts that feel natural in each language. Testing Spanish, English and mixed versions often uncovers audiences that respond strongly, giving El Paso brands an advantage competitors relying on English only creative tend to miss.
Can UGC work for El Paso service businesses, not just products?
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Yes. Creator style videos explaining a visit to your clinic, dealership or service company make your business feel approachable and trustworthy. We script around real experiences, avoid regulated claims and get your approval before filming. Bilingual versions let the same story reach both halves of your market.
How do you measure whether UGC is working?
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Through ad performance: hook rate, hold rate, click through rate and cost per purchase or lead for each variation. We report what is winning and why, retire weak angles quickly and use the learning to brief the next round of creators.
How many UGC videos should an El Paso brand start with?
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Enough to test distinct angles in both languages. We usually begin with several creators across three or four angles, each cut into multiple hooks, with Spanish, English and mixed versions where your audience calls for it. Month one data shows where to scale.
Who owns the rights to the UGC?
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You do, within the usage terms agreed with each creator before filming. We negotiate paid usage, whitelisting and duration up front and keep every raw file and edit in a shared library under your account.
Can the same UGC run on product pages and email?
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Yes. Strong creator clips also lift product pages, email and organic social. We cut versions for each placement and agree usage rights that cover them, so one creator program feeds the whole funnel. Nothing gets filmed for a single use.
Where is Baclinc based, and does that matter for El Paso clients?
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Baclinc is headquartered in Mumbai, India, and we work with clients across the United States and worldwide. It matters in your favor. You get a senior in-house team at a price no comparable US agency can offer, working while you sleep, with a fixed daily overlap window for live calls. Digital work has not required a shared zip code for a decade. What it requires is people who are genuinely excellent at it.
How do you handle the time difference with El Paso?
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It is an advantage, not a problem. We run about half a day ahead of US time, so work you brief at the end of your day is finished when you start the next one. You effectively get an extra working day every night. We hold a fixed daily overlap window for calls, and we are reachable on Slack, email or WhatsApp through your working day.
How much does it cost to work with Baclinc from the US?
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Engagements start at $2,000 per month, and most sit meaningfully above that depending on scope and speed. That buys you senior specialists and a standard of work that US agencies charge several times more for. We are not the cheapest option and we are not trying to be. We are the best value at this level of quality anywhere in the world.
Do you work with US companies already?
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Yes. We work with brands across the United States and internationally, and we have run US ecommerce accounts including a dropshipping store that did $10,000+ in sales in 20 days at 5.5x ROAS on TikTok Ads. Our team works to a global standard because our clients compete globally.
Who actually does the work?
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Senior in-house specialists. 25+ people across SEO, engineering, content, paid media and creative, all employed by us, all in one office. The people who win the pitch are the people who run your account. We do not outsource, we do not hand you to a junior queue, and we do not staff accounts with whoever is free.
How do communication and reporting work?
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You get a named senior lead, a shared channel on Slack or your tool of choice, live dashboards you can open at any time, a weekly written read on what changed and what we are testing, and a monthly review against the targets we agreed. Everything is in English, everything is documented, and nothing depends on you chasing us.
Who owns the work and the accounts?
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You do, completely. Your ad accounts, your analytics, your website, your content and your creative assets stay in your ownership throughout and after the engagement. We work inside your accounts, not behind a wall. There is no lock-in, no proprietary platform you have to keep paying for, and no hostage situation if you leave.
How do contracts and payment work for US clients?
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Straightforward monthly agreements, invoiced in USD, paid by international bank transfer or card. No long lock-ins. We work on rolling terms because we would rather keep clients on results than on contracts. Confidentiality agreements are standard and we sign yours.
