A crypto or Web3 website is a different beast from a D2C storefront or a SaaS marketing site. It needs wallet-connect integration (MetaMask, WalletConnect, Rainbow), on-chain data pipelines (token price, TVL, holder counts, on-chain events), a docs surface (often a MkDocs, Docusaurus or GitBook), and a research or learn property whose SEO graph matters as much as the commercial pages. Speed is non-negotiable - developers bounce off slow docs and traders bounce off slow exchange UI. SEO is structural - sub-property architecture (docs, research, learn subdomains) decided on day one, not retrofitted. We build this stack in Next.js, Remix or SvelteKit depending on the team's operator preference, with viem/wagmi for wallet-connect, TanStack Query for on-chain polling, and a content layer (MDX, Contentlayer or Sanity) that can power both the commercial site and research/learn properties.
The technical stack for a production crypto or Web3 site has converged around a few choices in 2026. Framework: Next.js (App Router) dominates for commercial and marketing surfaces; Docusaurus or GitBook for docs; Sanity, Contentlayer or MDX for the content layer. Wallet: wagmi + viem (Rainbow Kit for consumer UX) is the default; older projects on ethers.js are gradually migrating. Chain support: Ethereum L1, Polygon, Arbitrum, Optimism, Base and Solana cover 80% of Indian crypto project requirements; multi-chain wallet-connect is standard. On-chain data: The Graph for subgraph indexing, Alchemy or Infura for RPC, Dune for analytics dashboards. Deployment: Vercel for marketing, IPFS-backed (Fleek, 4everland) for genuinely decentralised surfaces where censorship-resistance matters. The speed bar is higher than B2B SaaS - traders judge an exchange UI on the first 500ms, and a 3-second docs load loses developers who will try your competitor instead. Compliance UX is under-appreciated: FIU-IND-registered exchanges need to badge that status clearly on footer and KYC pages; ASCI risk disclaimers must appear on every commercial page and ad-linked landing page; jurisdiction-based region blocking (for US, UK, Ontario-restricted products) must be handled at edge, not client-side.







































