How do you choose creators who fit our brand?
+
We start with your actual customers: who buys, why, and how they talk about the product. Casting matches those people in background, lifestyle and the specific needs your product meets, such as hair type or skin concerns. You approve every creator before filming.
Do creators follow a strict script?
+
No. We give creators a brief with the key message, the hook to test and required claims, then let them speak naturally. Authentic delivery outperforms reading lines, especially with Oakland and Bay Area audiences who quickly tune out anything that sounds forced.
What platforms do UGC videos work on?
+
Meta, TikTok, YouTube Shorts, Pinterest and Amazon for ads, plus your product pages, email and organic social. We cut each video in multiple formats and lengths so one creator shoot supports many placements, and secure usage rights for each one.
How much does UGC cost for an Oakland brand?
+
It depends on creator count, edits per video, usage rights and whether we also run the ads. We quote after reviewing your ad spend and goals, so volume matches what your account can test. Rights terms are agreed in writing before filming.
Can you work with Oakland based creators?
+
Yes, when local settings matter to the story, such as a neighborhood shop or a recognizable East Bay spot. For products sold nationally, we cast across the US to match your buyers, while keeping the casting true to your community.
Do you also run the ads using the UGC?
+
We can. Running creative and media together means hooks are judged on live cost per purchase, and new briefs come from what is winning. If you have an in house buyer, we deliver tested cuts and a weekly creative read.
Where is Baclinc based, and does that matter for Oakland clients?
+
Baclinc is headquartered in Mumbai, India, and we work with clients across the United States and worldwide. It matters in your favor. You get a senior in-house team at a price no comparable US agency can offer, working while you sleep, with a fixed daily overlap window for live calls. Digital work has not required a shared zip code for a decade. What it requires is people who are genuinely excellent at it.
How do you handle the time difference with Oakland?
+
It is an advantage, not a problem. We run about half a day ahead of US time, so work you brief at the end of your day is finished when you start the next one. You effectively get an extra working day every night. We hold a fixed daily overlap window for calls, and we are reachable on Slack, email or WhatsApp through your working day.
How much does it cost to work with Baclinc from the US?
+
Engagements start at $2,000 per month, and most sit meaningfully above that depending on scope and speed. That buys you senior specialists and a standard of work that US agencies charge several times more for. We are not the cheapest option and we are not trying to be. We are the best value at this level of quality anywhere in the world.
Do you work with US companies already?
+
Yes. We work with brands across the United States and internationally, and we have run US ecommerce accounts including a dropshipping store that did $10,000+ in sales in 20 days at 5.5x ROAS on TikTok Ads. Our team works to a global standard because our clients compete globally.
Who actually does the work?
+
Senior in-house specialists. 25+ people across SEO, engineering, content, paid media and creative, all employed by us, all in one office. The people who win the pitch are the people who run your account. We do not outsource, we do not hand you to a junior queue, and we do not staff accounts with whoever is free.
How do communication and reporting work?
+
You get a named senior lead, a shared channel on Slack or your tool of choice, live dashboards you can open at any time, a weekly written read on what changed and what we are testing, and a monthly review against the targets we agreed. Everything is in English, everything is documented, and nothing depends on you chasing us.
Who owns the work and the accounts?
+
You do, completely. Your ad accounts, your analytics, your website, your content and your creative assets stay in your ownership throughout and after the engagement. We work inside your accounts, not behind a wall. There is no lock-in, no proprietary platform you have to keep paying for, and no hostage situation if you leave.
How do contracts and payment work for US clients?
+
Straightforward monthly agreements, invoiced in USD, paid by international bank transfer or card. No long lock-ins. We work on rolling terms because we would rather keep clients on results than on contracts. Confidentiality agreements are standard and we sign yours.
