Home D2C performance has longer consideration windows (3–14 days) and higher logistics costs (₹200–₹800 shipping per parcel). The Meta + Google stack we ran for Ariana delivered 2× revenue in 6 months through consideration-cycle retargeting, creative that led with room context and material details, and net-contribution tracking that included reverse-logistics costs.
D2C Home Industry
Performance Marketing
Agency for D2C Home
Meta + Google + consideration-cycle retargeting for Indian home D2C — Ariana 2× revenue in 6 months.
4.9/5(100+ Reviews)
Trusted by
/ Our Approach
Scaling D2C Home brands with Performance Marketing since 2017.
100+
Projects Delivered
90%+
Success Rate
3X ROI
ROI
25+
Team Experts
/ Why Baclinc
View our work Why D2C Home brands choose us for Performance Marketing.
Ariana 2x Revenue in 6 Months
.
Consideration-Cycle Retargeting
3/7/14 day windows with creative rotation.
Logistics-Aware Net-Contribution Tracking
.
Creative: Room + Material + Scale
Home buyers need context.
Google Shopping Category
Home category Shopping often clears CAC where search doesn't.
Real Success Stories
Explore our case studies to see how we've helped brands like yours achieve measurable growth. Our portfolio speaks for itself with proven results across D2C Home.
/ Real Results
View All Case Studies Featured Success Stories
How We Work
Our Proven Process
01
Logistics + Net Contribution Audit
Per-SKU shipping, returns, reverse-logistics in net contribution.
02
Shopify + PDP Speed
LCP 2.5s with large-image optimisation.
03
Meta Creative Engine
Room-context, material close-up, scale-of-product, 20–30 variants/month.
04
Google Shopping + Branded
Shopping on top SKUs, branded search protection.
05
Retargeting Windows
3/7/14 day with creative rotation per window.
06
Monthly Net-Contribution Review
SKU-level spend shift based on net, not gross ROAS.
/ Testimonials
What our clients say
"Great experience working with the team. Very good results in less time and very proactive in responding to queries. Kudos to the team👍🏻"
Saad Khan
Founder, RebelCorp
"i've worked with this SEO agency and still up to now, they understand the SEO factors and thinking out of the box."
Sydney Ifergan
Trade.com
"Abhishek is super-professional in his approach and a delight to collaborate with! He works WITH you to help you overcome challenges and achieve desired objectives. Great partner to work with!"
Ravi Raj
Director, Skillaroo
"We, at The Club Mumbai, had a great experience working with Abhishek from Baclinc. Right from designing our website to hosting it, working on SEO, coming up with nitty-gritty of digital marketing, we had constant support and advise from the team."
Samir Gupte
HOM, The Club Mumbai
"It has truly been a pleasure working with Baclinc. I wanted to take a moment to express my sincere gratitude for your dedication and support throughout the website development process."
Sandeep Shinde
Marketing Manager, Enlite Research
"We have worked with Baclinc for our website design and development services and are happy with the output delivered, the team works very professionally and helped us ideate the best designs to our liking. I would recommend Baclinc as a website design agency to any enterprise."
Fazlani Group
Fazlani Group
"Great experience working with the team. Very good results in less time and very proactive in responding to queries. Kudos to the team👍🏻"
Saad Khan
Founder, RebelCorp
"i've worked with this SEO agency and still up to now, they understand the SEO factors and thinking out of the box."
Sydney Ifergan
Trade.com
"Abhishek is super-professional in his approach and a delight to collaborate with! He works WITH you to help you overcome challenges and achieve desired objectives. Great partner to work with!"
Ravi Raj
Director, Skillaroo
"We, at The Club Mumbai, had a great experience working with Abhishek from Baclinc. Right from designing our website to hosting it, working on SEO, coming up with nitty-gritty of digital marketing, we had constant support and advise from the team."
Samir Gupte
HOM, The Club Mumbai
"It has truly been a pleasure working with Baclinc. I wanted to take a moment to express my sincere gratitude for your dedication and support throughout the website development process."
Sandeep Shinde
Marketing Manager, Enlite Research
"We have worked with Baclinc for our website design and development services and are happy with the output delivered, the team works very professionally and helped us ideate the best designs to our liking. I would recommend Baclinc as a website design agency to any enterprise."
Fazlani Group
Fazlani Group
Common Questions
Everything you need to know about Performance Marketing for D2C Home brands
ROAS target?
Gross 3–4× on mature brands. Net after logistics and returns 30–40% below gross for home.
Retargeting vs new acquisition split?
Home: 25–35% retargeting, 65–75% new acquisition. Longer consideration means retargeting pays back harder than D2C average.
Pinterest?
Premium home ₹3000+ AOV: yes. Mass-market: rarely.
Minimum budget?
₹4–6L/month Meta + retainer for 3-month steady test.
Ready to scale your D2C
home brand?
Join 100+ businesses growing with Baclinc's programmatic strategies.