How do you measure B2B paid campaigns?
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We track beyond the form fill. Offline conversion imports from your CRM tell Google and LinkedIn which leads became opportunities and customers, so bidding learns from real outcomes. Reports show cost per qualified opportunity and pipeline value by campaign, which is what a San Jose leadership team cares about.
Which channels work best for Silicon Valley tech companies?
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Google Search for high intent queries, LinkedIn for account based targeting, YouTube for demand creation and retargeting across channels. For developer tools, Reddit and community sponsorships can also work. We test channels against pipeline and keep spend where it produces revenue.
Do you run campaigns for local San Jose businesses too?
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Yes. Restaurants, clinics, home services and retailers get Google Search, Performance Max, Local Services Ads and Meta campaigns with call tracking. Targeting focuses on the neighborhoods and cities you actually serve, so budget is not wasted on clicks from across the Bay.
How much should a San Jose B2B company spend on paid search?
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Enough to buy meaningful volume on your highest intent terms, which in categories like cybersecurity can be expensive per click. We size the first budget from search volume, current conversion rates and deal value, then adjust once offline conversion data shows which campaigns create real opportunities.
Do you run competitor and alternatives campaigns?
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Yes, carefully. Bidding on competitor names and alternatives searches can bring buyers already in market, but needs strong comparison landing pages and honest copy. We test these campaigns against pipeline, and keep only the ones that produce qualified opportunities at an acceptable cost.
How often do you report?
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You get a live dashboard, a weekly summary of changes and results, and a monthly review against pipeline or revenue targets. Our team in Mumbai makes changes overnight, and the daily overlap call covers anything urgent.
Where is Baclinc based, and does that matter for San Jose clients?
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Baclinc is headquartered in Mumbai, India, and we work with clients across the United States and worldwide. It matters in your favor. You get a senior in-house team at a price no comparable US agency can offer, working while you sleep, with a fixed daily overlap window for live calls. Digital work has not required a shared zip code for a decade. What it requires is people who are genuinely excellent at it.
How do you handle the time difference with San Jose?
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It is an advantage, not a problem. We run about half a day ahead of US time, so work you brief at the end of your day is finished when you start the next one. You effectively get an extra working day every night. We hold a fixed daily overlap window for calls, and we are reachable on Slack, email or WhatsApp through your working day.
How much does it cost to work with Baclinc from the US?
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Engagements start at $2,000 per month, and most sit meaningfully above that depending on scope and speed. That buys you senior specialists and a standard of work that US agencies charge several times more for. We are not the cheapest option and we are not trying to be. We are the best value at this level of quality anywhere in the world.
Do you work with US companies already?
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Yes. We work with brands across the United States and internationally, and we have run US ecommerce accounts including a dropshipping store that did $10,000+ in sales in 20 days at 5.5x ROAS on TikTok Ads. Our team works to a global standard because our clients compete globally.
Who actually does the work?
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Senior in-house specialists. 25+ people across SEO, engineering, content, paid media and creative, all employed by us, all in one office. The people who win the pitch are the people who run your account. We do not outsource, we do not hand you to a junior queue, and we do not staff accounts with whoever is free.
How do communication and reporting work?
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You get a named senior lead, a shared channel on Slack or your tool of choice, live dashboards you can open at any time, a weekly written read on what changed and what we are testing, and a monthly review against the targets we agreed. Everything is in English, everything is documented, and nothing depends on you chasing us.
Who owns the work and the accounts?
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You do, completely. Your ad accounts, your analytics, your website, your content and your creative assets stay in your ownership throughout and after the engagement. We work inside your accounts, not behind a wall. There is no lock-in, no proprietary platform you have to keep paying for, and no hostage situation if you leave.
How do contracts and payment work for US clients?
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Straightforward monthly agreements, invoiced in USD, paid by international bank transfer or card. No long lock-ins. We work on rolling terms because we would rather keep clients on results than on contracts. Confidentiality agreements are standard and we sign yours.
